Last updated: October 12, 2026
Ultralia Insurance (“Ultralia,” “we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you interact with our website, services, and advertising.
1. Information We Collect
We may collect personal information that you voluntarily provide, including:
- Full name
- Phone number
- Email address
- Property and coverage-related details
- Location information (such as city or state)
We may also automatically collect certain data through cookies and tracking technologies, including device information, browsing behavior, and interaction with our website.
2. Use of Information
We use collected information for the following purposes:
- To provide insurance quotes and related services
- To communicate with you via phone, email, or SMS
- To respond to inquiries and customer support requests
- To improve our services, website functionality, and user experience
- To send periodic marketing communications, where permitted
3. Advertising and Analytics
Ultralia Insurance utilizes third-party advertising and analytics platforms, including Meta and Google, to promote our services.
These platforms may use cookies, pixels, and similar technologies to:
- Measure ad performance
- Understand user behavior
- Deliver relevant advertisements
- Enable remarketing campaigns
Information collected through these tools may be processed in accordance with the respective platform’s privacy policies.
4. Disclosure of Information
We do not sell your personal information.
We may disclose information to:
- Internal personnel for operational purposes
- Service providers supporting our business (e.g., CRM systems, marketing tools, analytics platforms)
- Advertising partners for campaign optimization
All such disclosures are made in accordance with applicable data protection laws.
5. Your Privacy Rights (Utah Residents)
In accordance with applicable laws, including the Utah Consumer Privacy Act (UCPA), you may have the right to:
- Request access to your personal data
- Request deletion of your data
- Obtain a copy of your data
- Opt out of certain data processing activities, including targeted advertising
To exercise your rights, please contact us at: contact@ultraliainsurance.com
6. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission or storage is completely secure.
7. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance user experience, analyze traffic, and support advertising efforts. You may adjust your browser settings to manage cookie preferences.
8. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.
9. Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of such websites.
10. Policy Updates
We reserve the right to update this Privacy Policy at any time. Updates will be reflected on this page with a revised effective date.
11. Contact Information
For any questions or concerns regarding this Privacy Policy or our data practices, please contact:
Ultralia Insurance Group
2850 S Redwood Rd, Ste A-4, Salt Lake City, UT 84119
contact@ultraliainsurance.com · (801) 433-1850